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Maximizing Nonprofit Postage Savings: How to Get Even More Out of USPS Discounts
Congratulations! If you've been approved for USPS nonprofit postage rates—or you're preparing to be—you're on track to save 40-50% on your organization's mailing costs compared to commercial rates. But qualifying is just the first step.
What Nonprofits Need to Know About USPS Discounted Postage Rates
Every dollar matters when you're running a nonprofit. Between program costs, staffing, and operational expenses, finding ways to stretch your budget is essential to fulfilling your mission. That's why understanding USPS discounted postage rates for nonprofits can be a game-changer for your organization.
Designing Effective an Utility Bill Part 2: Typography, Data Visualization & Other Essential Elements
In Part 2 of our utility bill design series, we'll show you how the right fonts, data visualizations, and other essential elements reduce customer service calls while speeding up payment rates.
Designing (Or Redesigning) Effective Utility Bills: How Smart Design Improves Payment Rates
Your utility bill isn't just a piece of mail—yet many utilities still send bills that lack clarity, or don’t include critical information which frustrates customers and delays payments. The good news? Applying basic design principles can transform your bill from overwhelming to effortless to understand.
Tabbing for Self-Mailers: Getting It Right Matters
Tabbing is the process of applying small adhesive seals—called tabs or wafer seals—to secure the open edges of unenveloped mail pieces so they don’t open as they move through postal processing equipment.
Direct Mail Campaign Tips and Best Practices – Design and Content Creation
Good direct mail campaign design isn't just pretty—it's purposeful. Your layout should create a visual path that naturally leads recipients from headline to offer to call-to-action.
Here are some tips and best practices on how to create an effective direct mail design that achieves your marketing objectives.