Return Mail and Why FIM Matter
A “FIM mark” (Facing Identification Mark) in mailing is a series of vertical bars printed on the upper right of an envelope used by automated postal equipment to orient mail for processing and identify specific mail types, such as business reply mail.
Increase Response: Business Reply Mail (BRM) and Remittance Envelopes
The goal in any mailing is to get the best response rate, no matter if you’re a non-profit, governmental organization, or for-profit company. Setting up your company’s postal platform and outbound strategy, content, files, and implementation plan correctly means money well spent and better engagement with each recipient, every time.