Maximizing Nonprofit Postage Savings: How to Get Even More Out of USPS Discounts
Congratulations! If you’ve been approved for USPS nonprofit postage rates—or you’re preparing to be—you’re on track to save 40-50% on your organization’s mailing costs compared to commercial rates. But qualifying is just the first step.
What Nonprofits Need to Know About USPS Discounted Postage Rates
Every dollar matters when you’re running a nonprofit. Between program costs, staffing, and operational expenses, finding ways to stretch your budget is essential to fulfilling your mission. That’s why understanding USPS discounted postage rates for nonprofits can be a game-changer for your organization.
Tabbing for Self-Mailers: Getting It Right Matters
Tabbing is the process of applying small adhesive seals—called tabs or wafer seals—to secure the open edges of unenveloped mail pieces so they don’t open as they move through postal processing equipment.
USPS Postage Pricing and Delivery Options Explained
The USPS delivers more than 160 billion pieces of mail annually, including critical communications like utility bills, tax notices, medical statements, and nonprofit correspondence—making postage and delivery decisions a foundational part of operational reliability.
Return Mail and Why FIM Matter
A “FIM mark” (Facing Identification Mark) in mailing is a series of vertical bars printed on the upper right of an envelope used by automated postal equipment to orient mail for processing and identify specific mail types, such as business reply mail.
Move Updates & Direct Mail – Explained
The USPS spends billions of dollars to process undeliverable mail. As part of their quest to keep operating costs down, they require you to be “compliant” with their Move Update Requirements.
Increase Response: Business Reply Mail (BRM) and Remittance Envelopes
The goal in any mailing is to get the best response rate, no matter if you’re a non-profit, governmental organization, or for-profit company. Setting up your company’s postal platform and outbound strategy, content, files, and implementation plan correctly means money well spent and better engagement with each recipient, every time.
Design Direct Mail Pieces for Success
Direct mail remains a powerful communication and marketing tool when done right. However, each direct mail format brings unique traits, design considerations, and mailing requirements.